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講座題目：Re-examiningDominantDesign andIndustryEmergence in theDigitalAge

報(bào) 告 人：羅怡寧 劍橋大學(xué)

講座時(shí)間：2023年5月12日(周五) 12:15-13:30

講座地點(diǎn)：中國(guó)科學(xué)院大學(xué)中關(guān)村校區(qū)教學(xué)樓S406

騰訊會(huì)議 ID：753-627-934

內(nèi)容摘要

In this digital era, solution and service-centric industries enabled by digital technologies such as cloud computing, big data, and AI are emerging and blurring the organisational and industrial boundaries. Compared with the existing literature based on the product-centric manufacturing sectors, dominant designs in this digital era have become more dynamic and complex. To re-examine the mechanism by which dominant designs emerge and work, I conducted an in-depth longitudinal case study of the cloud computing industry in China. My case study suggests the dominant design emergence process is divided into the dominance of technology design, and the dominance of business model design. My findings enrich the concept of design dominance in the digital age and have implications for addressing the challenges and opportunities of emerging industries.

主講人簡(jiǎn)介

Yining Luo is a PhD researcher from the Institute for Manufacturing (IfM) of the University of Cambridge. Before joining the IfM, she obtained a Bachelor’s degree in Economics from Tsinghua University. Motivated by a desire to understand the contemporary phenomena of the digital era, her current research agenda focuses on industry emergence, business/innovation ecosystem, and digital innovation and entrepreneurship.